Meet the Resistance
Find Your Buried Cheese
The Golden Rat Trap
Rat Road Trip Milestones
Income Getaway Vehicles
Affiliate Marketing
Network Marketing
Your Escape Plan
Cheese Whiz University
"A Rat's Tale" Blog
What is Passive Income?
Contact Us
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Escape the rat race. Find your buried cheese.

Welcome to your guide out of the rat race. You'll learn how to use your knowledge of everyday topics that you know and love, to create passive income and financial freedom.

Bolaji

But why passive income, and financial freedom?
To create more time for myself. So I can spend the precious time I have on the things I was meant to do. The things I was born to do. And time... time is the most precious commodity in today's world. It's just about the only thing that you can't make more of.

Consider these estimates:
Rat Racer - Sick and Tired

So let me ask you this:
  • If you won the lottery today, and achieved that elusive financial freedom... What would you do for the rest of your life? (That is, after you take a year long vacation, buy a house, a car, etc. etc.)

 
Or try this one:
  • How would your financial security be affected if you were unexpectedly laid off, due to no fault of your own? (That never happens.)

Rat Racer - Unemployed

So if you're ready for a road trip to financial freedom...

If you're looking for a map to find your buried cheese...

And if you're sick and tired of being sick and tired...

Come on along. Enjoy my ongoing adventure. Maybe, you'll be inspired to create yours. This guide can act as your road map out of the rat race, helping you side-step rat traps and snakes in the grass.

 
I will help you answer questions like:

  • What do I want to be when I grow up?

  • Which route should I take to get there?

  • What vehicle should I choose?

  • How do I get started?

  • How do I get past "the golden rat trap?"


After 12 years of trial-and error with innumerable routes, vehicles, and sink holes, I've developed a wealth of knowledge and insight. I can tell you what roads work for me, and what short cuts are better off left alone.

Rat Race Escape Guide

Rat Race Trap

But this is the Internet,
where get rich quick schemes and scams are a dime a dozen. So here is what I plan to provide:

  • No get-rich-quick techniques.
  • No overnight riches.
  • No silver bullets.
  • No one-size-fits-all strategies.
  • No something for nothing.

Yeah. I know. Boring.

Rat Race Escape Guide

Consider me your road-trip buddy - poring over the map with you, helping you select routes, telling you when to switch lanes, (and maybe nudging you when you start to nod off)!

Whether you're a work at home mum, doing a part time job search, or constantly yelling "I hate my job!" (rat race rage), I think you'll learn something from my misadventures and learnings.
Niche marketing, affiliate marketing, passive income, residual income, multi level marketing, even infopreneurship. We'll make sense of it all.

The rat race is full of snakes and ladders. Let's not play games with our dreams.

Rat Race Escape Guide
So turn on your traffic indicator. We're about to take a rat race off-ramp.

Rat Race Off Ramp




About Me - Meet the Rat Race Resistance
Learn all about me. I'm a regular Rat Racer. Just like you. And I've been working on escaping for a while. It's been a series of great adventures (and mis-adventures). Here's my story...

Finding Your True Calling (Your Buried Cheese)
What do I want to have, be, and see in my lifetime? How do I define myself beyond my job? Phone for you. It's your true calling. Okay, so that was cheesy. But so is living on stale rat race cheese...

The Rat Race Golden Rat Trap
Who is keeping you in the rat race? We all would like more time, freedom, and choice. But one of these rats is holding us back. Fear, uncertainty, doubt, inertia, procrastination, lack of information

Milestones as Stepping Stones of Success
Without highway markers along the way, though you may know where you're going, you won't know how far along you are. Here's how to reward yourself along the way, by celebrating those mile markers.

Which Income Vehicles Should I Drive?
Which income vehicles should I drive?

So What is Affiliate Marketing?
Affiliate marketing, simply put in the narrative of Timmy and Annie's Lemonade Stands

Network Marketing as your Rat Race Escape Pod
Network Marketing as a Passive Income Stream

Your Rat Race Escape Plan
Every good jailbreak needs a good escape map. And a rat racer needs a rat race escape plan. Here's a work sheet that will help you define the WHY and HOW of your Rat Race Escape.

Affiliate Masters Course - Free PDF eBook
Get started with Affiliate Marketing today! Learn the A-to-Z of affiliate marketing in this free masters course!

The Best Affiliate Marketing Experts to Learn From
There is a lot of information on Affiliate Marketing on the Internet. After much research, I've hand-picked the few affiliate marketing experts that I've learned from...

Some of the best affiliate programs (for me)
Here is a list of some of the better affiliate programs to promote - for me. There is no absolute list, of course. It depends on your targeted niche, and profit requirements.

2 Tier Programs, and the Super-Affiliates that Love Them
2 tier programs are few and far between. But there is a reason why super-affiliates leverage these more than ever. Find out what the big deal is about that second tier...

Residual Income (Lifetime Commission) Affiliate Programs
Residual income, or lifetime commission, affiliate programs earn you commissions on all of your referral's purchases. See this illustrated with Annie's Lemonade Stand...

Tracking with Cookies - Affiliate Marketing
Tracking affiliate sources with cookies, including cookie life span, or cookie duration

What is leverage?
What is Leverage?

The Problems with Network Marketing
The Problems with Network Marketing

What is InterNETwork Marketing
What is InterNETwork Marketing

Compare Network Marketing Companies
How do you know which Network Marketing (MLM) company may work best for you? Here are some pointers...

Passive Income Evaluator - How Passive Is It?
How do you compare revenue opportunities, on a scale of passive versus active? Here's a simple memory aid...

Who is your Rat Race Pied Piper?
Though we may agree that it would be nice to be able to make a living without punching a clock... inertia is a powerful thing. Which of these is your pied piper?

Protect your Dreams from Loved Ones - It's the Ultimate Challenge
Protecting your aspirations can be difficult, because you are surrounded by critics and cynics. But the greatest threat may come from closer than you think. Here's how to protect your dreams.

Rich Dad, Poor Dad - The Difference in Mindsets
Robert Kiyosaki's storytelling about his life lessons from two Dads opened the door to financial literacy for millions of us. Learn the difference between the Rich Dad and Poor Dad mindsets.

Rich Dad Poor Dad - The Rich Don't Work for Money
In Robert Kiyosaki's Rich Dad, Poor Dad book series, he uses stories from his childhood to make clear why the rich don't work for money. What does this really mean, and why should we do the same?

Learn to Escape the Rat Race, at Cheese Whiz University
There is much we aren't taught in regular school, that would equip us to escape the rat race. Here's an introductory curriculum, complete with book reviews.

A Rat's Tale - Rat Race Escape Blog
"A Rat's Tale" keeps you up-to-date with all additions and changes to the Rat-Race-Escape-Artists.com web site. My journey out of the rat race. Rat race reject, seeking buried cheese.

What is Passive Income?
Most sites refer to passive income without painting a picture to explain the term. Here's a straightforward and detailed look at what makes passive income tick, and why you should pursue it.

Contact Us
Contact Us - We'd Love to Hear From You

Sign up for the Newsletter - Rat Racer Chronicles
Sign up for the Newsletter - Rat Racer Chronicles

Rat Race Blues - You Know You're in the Rat Race When...
You know you're in the rat race when you have Dilbert cut-outs in your office. This and dozens of other ways to ID the rat race are at your disposal! Add your reasons.

The Business Side of Webmastering
Information and resources needed to start (and keep) a Webmastering business on solid footing. Webmasters can deliver client sites that generate traffic AND sales, in less time, and at a profit.


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